OrderDynamics

AUGUST 15, 2017

According to SSAE-16 , a “SOC 2 report focuses on a business’s non-financial reporting controls as they relate to security, availability, processing integrity, confidentiality, and privacy of a system.”. With SOC 2, the retailer has an extensive view of the security and privacy measures that the vendor takes. Related: .

Document 57

Document Presentation Information Events 57

Kissmetrics

AUGUST 18, 2017

It’s susceptible to ad blockers and comes with many privacy issues. It’s an industry buzzword. I could even say ‘buzztactic’. It’s rife with click fraud and vendors with non-transparent ‘private networks’. Don’t get me wrong. It can work. But, test into programmatic options ONLY after you’ve exhausted the below tactics.

Marketing 231

Marketing Mobile Payment Services Consumer 231

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What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

Customer Data

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

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