Sat.Jul 15, 2017 - Fri.Jul 21, 2017

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Retailer Alert: the EU data privacy landscape has already changed

Retail Technology Review

With less than a year to go before organisations which process, use or exchange consumers' personal data within the EU need to comply with the new General Data Protection Regulation (GDPR), eCommerce systems integrator Tryzens has highlighted how this new directive will impact retailers, and what key steps brands will need to take to mitigate the impact (..)

Retail 101
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Experience-Driven Commerce: 6 Ways to Become an Experience Business

GetElastic

Know and Respect your Market Use data to anticipate what people want, but assure them that their privacy is protected. Rencher provides the following learnings from some of the most successful customer experience campaigns. Digital efforts should make your company feel like a personal shopper, not a stalker. How do you tread that line?

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7 Mistakes to Avoid When Using Facebook Live at Events

Canadian Special Events

Facebook does give you the option to run a test without actually sharing the video with anyone else – just use your own personal Facebook profile and change the privacy settings to ‘Only Me’. Consider using another microphone and brief your speakers so they know they need to speak loudly and clearly throughout the stream.

Events 58
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The Personalization Playbook: 2024 Strategies

What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

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Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.