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Retail Media: Everything You Need to Know

Retail TouchPoints

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). shoppers) and a direct connection to the actual end transaction.

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Harness the Power of BNPL to Build Stronger Brand Equity

Retail TouchPoints

The good news is that since its global popularization in 2020, Buy Now Pay Later (BNPL) has become a real game-changer for merchants looking to boost their business. Providing a consistent user experience and financing across retail channels also helps merchants build brand equity.

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Cross-Channel Home Décor Retailing: 5 Take Away Lessons from The Game Changers

RETAIL MANAGEMENT SOFTWARE

While brick and mortar stores still play a strategic role in this market vertical, online shopping has skyrocketed, and with $294 billion expected in online home furnishing sales by 2022, retail store owners can no longer afford to miss out on the opportunity to ramp up their cross-channel game plans. What is cross-channel retailing?

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The Case for Extreme Personalization

GetElastic

Extreme personalization, sometimes referred to as marketing to a customer segment of one, is the holy grail of the multi-channel world. Pricing, billing and fulfillment systems are duplicated for different channels. Regardless of industry, customers don’t see channels, they only see your brand.

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Understanding Furniture Inventory Management Software in 2023

Retalon

Modern furniture inventory software provides the insights and automation needed to manage stock for omni-channel fulfillment. The truth is, this software can be a game-changer for retailers in today’s omni-channel environment. This is a massive improvement over legacy manual processes involving pen, paper and spreadsheets.

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Shopify vs Lightspeed (Jan 2021): Which is The Better Ecommerce and POS Provider?

Ecommerce Platforms

So, if you’re new to the ecommerce game, you’ll know how daunting picking the right store builder is. . Used by big-named brands like Goop, Sony, and Nobu, Lightspeed is a cloud-based all-in-one POS solution for retail businesses, golf, and restaurant outlets. Integrates with POS systems . Lightspeed vs Shopify: Who’s Shopify?

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10 eCommerce Social Media Marketing Success Case Studies

Korona

This type of marketing has become even more popular in recent years because of the rise of dozens of social media channels, some of which are specialized for particular demographics or industries. Major Tom brings multi-disciplinary experience to the eCommerce side of the business, not just advertising. PC based POS terminals.