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Retail media’s rise, eComm profitability pressure, and more — Profitero press highlights

Profitero

There are eerie similarities to many of the growth inhibitors faced in early stage search marketing, albeit with some new twists. Solving for both could give retail an opportunity to take search marketing to heights that Google can’t. Two of the biggest challenges are ecosystem alignment and data connectivity.

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January 2020 Bezos Bulletin: Amazon Advertising & 2020 Trends

ROI Revolution

And brands that are new to the Amazon advertising game and haven’t quite found their footing are often left in the dust. Additionally, as a result of continuously rising costs-per-click (CPCs), brands need to increase their product prices or face lowered profits.

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

As more consumers continue avoiding crowded public places , they’ll increasingly turn to online shopping to get their essentials. In fact, JD.com , China’s largest online retailer, has seen sales of common household staples quadruple over the same time period last year.

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How Your Brand Can Thrive This Cyber 5

ROI Revolution

If you haven’t started strategizing your brand’s Cyber 5 game plan yet, now is the time to start to ensure you’re capitalizing on the grand opportunity present ed by Cyber 5, also known as Cyber Week. This year, we can expect to see mobile (and general online retail) grow even more.

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June 2019 Monthly Marketing Recap

ROI Revolution

” He continues, “The people who get ahead of the game are going to thrive.” Time will tell where Amazon will go next – we’ll report back in next month’s marketing news recap with an update when and if the so-called “purge” happens. Wayfair Tax Decision. Last June, the U.S. Wayfair Inc.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. If you’re interested in learning how your brand capitalize on the platform that’s becoming a dominant competitor in both in-store and online retail, join our Walmart Advertising 101 webinar on February 24th at 11 am ET.

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How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

Toys & games. Toys & games. Other heavily impacted SMB industries include education, financial services, and retail. COVID-19 industry updates: automotive, apparel, & gaming. The automotive industry has seen a 42% increase in online revenue since March, compared to 9% this time last year. 5/21 update.

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