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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Search Engine Optimization (SEO). Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Let’s look at SEO next.

PPC 162
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6 Effective Ways To Get More Traffic to Your E-Commerce Store

RetailMinded

Partner With an SEO Service for E-Commerce When you choose to work with an agency that offers SEO services for e-commerce sites, you’re investing in a future of increased visibility and traffic. Time Savings: Doing SEO yourself takes time away from other business tasks.

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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Retailers can no longer rely one type of channel to drive traffic to their online store. They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Capturing quality leads.

eCommerce 167
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9 Digital Marketing Tips for the Holidays

Kissmetrics

Online shopping will be just as pivotal for consumers this festive season as last year. In 2020, online retail sales during the holiday period totaled $186 billion, and Cyber Monday was the biggest online shopping day in U.S. You’ll also want to make sure emails are optimized for mobile.

Marketing 307
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What Are Earned Media, Paid Media, & Owned Media?

ROI Revolution

This includes pay-per-click (PPC) advertising , display ads, paid influencers, paid social media ads , and other sponsored content. PPC ads are one of the most popular forms of paid media and can be applied to a range of sites, from search engines like Google to online retailers like Amazon. What Is Owned Media?

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30 Proven Ways To Drive Ecommerce Traffic and Conversions To Your Online Store

BigCommerce

The importance of mobile and social optimization ( 89% of smartphone usage is spent on social media apps! ) How to Drive Traffic to Your Online Store. In the online retail world, traffic is the foundation of your brand’s success. In my mind, there have been three major phases in SEO. high converting traffic).

eCommerce 420
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How to Prepare your Online Store for Google’s Core Web Vitals

Retail TouchPoints

But you don’t have to be a web developer or technical SEO expert to understand and implement changes ahead of this deadline. If you’re confused about your reports, bring in a technical SEO expert or a website developer for more guidance.). To avoid unnecessary layout shifts, you should be optimizing your retail site for mobile.

SEO 160