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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. COVID-19 has disrupted shipping lines and supply chains all over the world. And that’s just the tip of the iceberg.

eCommerce 109
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How to Choose Wholesale Products to Sell on Amazon

SellBrite

It should be noted that reselling is different from dropshipping , where the seller has no inventory on hand and relies on suppliers to ship to customers. Since resellers don’t have to worry about brand equity or overhead, they’re able to capitalize more quickly on product trends. What are the distribution channels?

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

This trend isn’t slowing down, either. Even more data reinforces the ecommerce growth trend: There may be as many as 2.14 2005 Amazon launches Amazon Prime with expedited, flat-fee shipping for members. With the help of short text ad copy and display URLs, online retailers began using the tool in a pay-per-click (PPC) context.

eCommerce 417
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Your 2023 Digital Strategy Forecast: Key Insights to Navigate Ecommerce

ROI Revolution

In this blog, get current industry trends, obstacles, opportunities, and predictions from digital marketing experts for your 2023 digital strategy. Let’s kick things off by looking back at 2022 and exploring the major wins, learnings, and trends that we experienced in the past year. Watch the replay of the webinar here!

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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Evaluate your social media marketing, email marketing , and other promotional channels. An audit can help you turn the sinking ship around.

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How to Sell on Google Shopping: 6 Best Practices

SellBrite

This makes it a likely channel for customers to discover your product, and one that you should definitely be leveraging if you aren’t already. Google Shopping allows you to show up in multiple search results—as a website, a text-only PPC ad, and a Shopping result. Google Shopping is a marketing channel perfect for conversion.

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Amazon Prime Day 2020 News + Updates [August 2020]

ROI Revolution

One of our clients, a major luxury furniture retailer, saw PPC revenue grow by 369% YoY and overall revenue grow by 288% YoY after redoubling their PPC efforts in April! Multi-channel retail marketing for the holidays. USPS shipping delays may impact Prime Day. August 24 update. August 11 update.