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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. There are an estimated 12 to 24 million e-commerce stores. Not quite.

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How to create a winning affiliate program for your ecommerce store

Omnisend

A vendor partners with an affiliate, who will promote the vendor’s products or services on their channels (typically on their social media, blog, or YouTube channel). For example, you could have an affiliate in the health and fitness niche who promotes your running shoes on social media, where you might not have a presence.

eCommerce 148
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24 eCommerce Experts to Follow Now

GetElastic

Experts on this list are segmented by their respective area of expertise, and have either published insights, consistent social media content, bestselling books, speaker series, or podcasts. Chou is a contributing author to EcommerceFuel, Sumo, Social Media Examiner, and a few others, and has a great Twitter account to keep up with.

eCommerce 113
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RSP21 Reveals Top Growth Drivers for the Post-COVID Era

Retail TouchPoints

The 2021 Retail Strategy & Planning webinar series, now available on demand, brought together retailers, solution providers, practitioners and industry experts from firms including IDC, Alvarez & Marsal, WSL Strategic Retail and Cambridge Retail Advisors. And how can retailers best prepare for these spikes?

Payments 260
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Don’t Miss These Top Ecommerce Conferences in 2018

BigCommerce

With dozens of speakers, ranging from big-name companies to promising start-ups, the Retail Big Show is easily one of the top events in the United States for networking and gaining further insight into the direction of online retail. CommerceNext is a two-day retail conference that caters specifically to marketers in ecommerce.

eCommerce 331
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3 Types of User-Generated Content Brands Should Be Using

Blue Acorn

Thanks mostly to the rise and adoption of social media, it is now the norm to show off your latest fashion finds, gadgets, and the like, and most people are doing this on Instagram or Facebook, both either public settings or to their trusted circles. User-generated content or UGC.

Webinar 76
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3 Types of User-Generated Content Brands Should Be Using

Blue Acorn

Thanks mostly to the rise and adoption of social media, it is now the norm to show off your latest fashion finds, gadgets, and the like, and most people are doing this on Instagram or Facebook, both either public settings or to their trusted circles. User-generated content or UGC.

Webinar 60