What Main Street Can Learn from Wall Street: Retail Businesses Should Look to the Trading Floor for Inspiration
Retail TouchPoints
AUGUST 22, 2022
In contrast to the limited data and levers available in physical retail, an omnichannel retail environment creates a firehose of data — the millions of data points generated by the browsing and buying of products by customer, marketing channel, device, price point, color, size, style, etc.
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