Kissmetrics

MAY 19, 2020

As you can see from the screenshot above, I’ve driven 30 million visitors to my website from SEO. I know that sounds contradictory because if you are an SEO, why wouldn’t you obsess about traffic, right? For example, during one quarter in 2017, my SEO traffic went up 39.52%, but my revenue from SEO went up only 4.29%.

SEO 363

SEO Blog Social Media Channel 363

BigCommerce

MARCH 6, 2018

My father still had his full-time B2B family business. In 2012, I decided it was time to turn that funky old website into something semi-usable. How did I go from an interesting, family side hustle to bring my father’s B2B business (which we still operate) to a consumer audience via the web? Sales were flat throughout the 2000s.

B2B 371

B2B Magento BigCommerce Shipping Costs 371

Kissmetrics

JUNE 19, 2018

As for the industry, I talked to companies in the B2B space as well as the B2C space. Here is the average conversion rate per channel: When looking at the conversion data per channel, you’ll notice that I combined SEO and content marketing because they go hand in hand. Lesson #1: Get good at SEO. You have no choice!

Marketing 268

Marketing SEO Channel Social Media 268

Ecommerce Platforms

APRIL 28, 2018

Looking for some solid data on eCommerce, CRO, social media, and automation? Econsultancy, 2012). 57% of B2B marketers say conversion rate is the most useful metric for analyzing landing page performance. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 Wondering if SEO can still help?

eCommerce 187

eCommerce Live Chat B2B Social Media 187

Kissmetrics

JULY 12, 2021

Oracle’s B2B cross-channel marketing solution Oracle Eloqua lets marketers plan automated campaigns while simultaneously personalizing them. LeadSquared , founded in 2012, helps small and medium companies align their marketing and sales efforts. Unfortunately, they don’t publish their pricing.

Marketing 362

Marketing Payment Services Payments Events 362

Kissmetrics

JULY 23, 2021

SlideShare is a content-sharing platform that allows you to upload media presentations and share them on your website or social media profile. Acquired by LinkedIn in 2012 , the company was later bought by the audiobook subscription platform Scribd. Let’s get started. What Is SlideShare? Slideshare Stats from GSW.

Presentation 293

Presentation Webinar Social Media Marketing 293

BigCommerce

JULY 25, 2017

After one of those Live videos hit 1,000,000 views (with a bit of social media promotion), he realized he was on to something. How to Activate Millennial B2B Buyers. With more B2B sellers launching an online presence, digital competition took a fierce turn. This is how you do B2B mobile commerce.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419