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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Search Engine Optimization (SEO). Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Desktop vs Mobile Conversion Rate.

PPC 162
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See What Happens When Boathouse Uses Intelligent Digital Marketing to Boost Sales

Demac Media

The Demac team was able to use Google Adwords intelligently and cost efficiently to help Boathouse get a 10x on average return on investment, and a 1000% return on ad spend (ROAS) since 2016. Right Place, Perfect Time. Related: Why a Holistic SEM Approach Makes for Guaranteed Growth. Connecting Online with Offline.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. of smartphone users will use their mobile phone to pay for point-of-sale transactions this year, and that number will surpass 50% for the first time in 2025.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

2020 COVID-19 + mobile stats + trends. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). Time spent watching digital video on mobile increased from 42 to 47 minutes ( eMarketer ). Total paid search revenue from mobile increased 93% year-over-year for ROI clients (ROI client data).

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. of smartphone users will use their mobile phone to pay for point-of-sale transactions this year, and that number will surpass 50% for the first time in 2025.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. of smartphone users will use their mobile phone to pay for point-of-sale transactions this year, and that number will surpass 50% for the first time in 2025.

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. of smartphone users will use their mobile phone to pay for point-of-sale transactions this year, and that number will surpass 50% for the first time in 2025.

eCommerce 148