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6 Valuable Lessons from Etail East 2018

Optimizely

This week, thousands of retailers converged on Boston for Etail East 2018 to network and learn the cutting edge of ecommerce. While Etail East 2018 is sadly over, that doesn’t mean the learning has to stop now. Omnichannel is Still Tough to Achieve. Unfortunately, omnichannel remains a struggle for many B2C brands.

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Nordstrom’s Acquisitions Show Personalization Will Continue To Be Critical For A Winning Customer Experience

RTP blog

These investments speak to Nordstrom’s commitment of providing superior service through the omnichannel and personalization capabilities these technologies bring to the table. Blending Online And Offline Nordstrom’s acquisitions further support the importance of omnichannel experiences.

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An Advanced Approach To Fraud Protection

RTP blog

Javelin’s 2018 Identity Fraud Report found account takeover fraud tripled in 2017, resulting in $5.1 He is responsible for leading more than 200 retailers and brands to increased revenue and customer loyalty through Radial’s omnichannel technology and payment and fraud solutions. billion in associated losses.

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Groupe Touchette Partners with Pivotree to Increase Transactions with New Dynamic B2B Customer Portal

Pivotree Blog

Since the establishment of the new omnichannel B2B platform, we have been able to respond to these demands with more agility, and our customers have been reporting an immediate improvement in their user experience.

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The Best Cheap POS System for 2022

Ecommerce Platforms

Omnichannel: You can access a range of selling options with Shopify, selling online, through social media, in-store, and so much more. Ecommerce: Square will allow you to sell in a range of omnichannel environments, including through your own free-to-build online store. You can easily sell anywhere with the same dashboard.

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“Retail is Retail”: Redefining the Sale

Wiser

However what they don’t see is that 43 percent of retailers are planning to increase their in-store locations before the end of 2018, according to the National Retail Federation (NRF) and Forrester. The key to their success lies in the strategic use of omni-channel efforts to connect the customer directly with the company.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. billion for SEO services in 2018 alone ( Source ). Improved brand reputation. Watch the Webinar.

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