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January 2020 Bezos Bulletin: Amazon Advertising & 2020 Trends

ROI Revolution

Published January 9, 2020. Welcome to the first Bezos Bulletin of 2020! We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. Trends Taking Over in 2020. Let’s get started!

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Retail media’s rise, eComm profitability pressure, and more — Profitero press highlights

Profitero

There are eerie similarities to many of the growth inhibitors faced in early stage search marketing, albeit with some new twists. Solving for both could give retail an opportunity to take search marketing to heights that Google can’t. At the close of 2020, prices were still up by 1.6%. Excerpted from Forbes.

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How Coronavirus Is Impacting Ecommerce

ROI Revolution

Published March 12, 2020. And the stock market has become increasingly volatile. Google transitioned its Cloud Next 2020 conference to be held online, and Adobe did the same with their annual Adobe Summit conference. In the meantime, check out some more recent ecommerce news below: February 2020 Marketing News Recap.

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Enhanced Conversions: What Your Brand Needs to Know Now

ROI Revolution

Published December 7, 2021 With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google.

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Enhanced Conversions: What Your Brand Needs to Know Now

ROI Revolution

With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. The Status will go back to simply saying Recording conversions, but will mention enhanced conversions when you hover over it.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

Published March 12, 2020. Last updated December 3, 2020. Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. Online spend was slated to increase by as much as 35% to $12.7 Online spend was slated to increase by as much as 35% to $12.7 12/3 update. Bloomberg ).

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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Published March 12, 2020. Last updated October 1, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce.

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