article thumbnail

August 2020 COVID-19 + Ecommerce Update

ROI Revolution

But with COVID-19, supply chain & inventory disruptions, economic unrest, and the uncertainty of Prime Day official date(s), 2020 has created a perfect storm that even the most proactive brand executive couldn’t have predicted. Digital ad spend isn’t projected to reach pre-pandemic levels until at least 2024. Overall U.S.

article thumbnail

What are the Top Commerce Trends for 2022 and Beyond?

Retail TouchPoints

Conversion Optimization Improves with Immersive Technology and Real-Time Personalization. Another trend that we see coming out of the commerce changes sparked by the pandemic is a new focus on optimizing the new customer journey features to improve the experience and increase conversions.

B2C 327
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Additionally, 60% of consumer goods brands had to cancel promotions due to supply chain issues caused by the pandemic. Grocery ecommerce now makes up 12% of all ecommerce sales ( eMarketer ).

eCommerce 195
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

We keep this blog post updated with the information you need to stay in the loop with the supply chain crisis. With significant supply chain concerns, consumers started shopping for holiday gifts earlier than ever. The pandemic’s pervasive impacts on the supply chain. December 2. Home furnishings sales were $15.5

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

After an unprecedented move from July to October and alongside significant supply chain strain, last year’s Amazon Prime Day delivered $10.4 By 2024, annual paid ad spend is projected to hit $109.1 It will be nearly double that in 2024. Post-pandemic Prime Day: What to expect. billion in sales. That was up 45.2% billion in 2018.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 It will be nearly double that in 2024. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. By 2024, it is projected that more than 2/3 of search ad spend will go to mobile. April 27 update.

eCommerce 158
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

After an unprecedented move from July to October and alongside significant supply chain strain, last year’s Amazon Prime Day delivered $10.4 By 2024, annual paid ad spend is projected to hit $109.1 It will be nearly double that in 2024. Post-pandemic Prime Day: What to expect. billion in sales. That was up 45.2% billion in 2018.

eCommerce 148