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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

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With Growth Top-of-Mind, Luxury Brands Focus on Digital Goods and Virtual Experiences

Retail TouchPoints

As a result, the luxury market’s base expanded to approximately 400 million consumers in 2022 and is expected to reach 500 million by 2030, Bain & Company revealed — and the expansion goes far beyond the aspirational promise. For example, Tiffany sold out its 250 NFTiffs, with each NFT selling for approximately $50,000.

Payments 287
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Final Bezos Shareholder Letter: 200M Amazon Prime Members, Failed Unionization Vote

Retail TouchPoints

million small- and medium-sized businesses sell on Amazon, making up close to 60% of the company’s retail sales; and Customers complete 28% of purchases on Amazon in three minutes or less , and half of all purchases are finished in less than 15 minutes. “In million customer accounts.”. That’s 50 million more than in 2019 ; More than 1.9

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The Retailers Creating ‘The Offer you Can’t Refuse’ for Customers

Retail TouchPoints

It is cutthroat, competitive and fast-moving, and that means it is also often a great showcase for other industries to see how the latest trends in technology are transforming customer expectations. Over the last decade, the relationships between customers and brands changed dramatically. Transactional convenience.

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Digital Beauty Brand IL MAKIAGE Bolsters Tech Stack with Computer Vision Acquisition

Retail TouchPoints

GlobalData estimates that the computer vision market will reach $28 billion by 2030, up from just $3.5 IL MAKIAGE promises ecommerce shoppers a “new way to shop beauty online” that brings consumers’ favorite influencers, the “hottest” looks, tutorials and recommended products into one easy-to-shop experience. billion in 2019.

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Making Fulfillment a Revenue Driver: 6 Ways Design and Tech Can Collaborate

Retail TouchPoints

But what if associates had the power to send last-minute product recommendations before bringing an order out? Retailers should tap customer data to understand what products are optimal for these automated commerce experiences and create spaces at the point of pickup to support education, engagement and interaction. he asked. “Do

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How GNC is Redefining Supplement Sales with AI-Powered Customer Service and Hyper-Personalization

Retail TouchPoints

The goal is to ensure the entire shopper journey — from the customer’s first glimpse of the landing page through conversations with the brand’s customer service team — resonates with each individual shopper. from 2022 to 2030, which makes now an important time to bring in new customers and secure longtime loyalists.

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