Retail TouchPoints

DECEMBER 19, 2022

Tycoon users can earn “Bear Bucks” digital currency by building out their own tycoon and using the currency to unlock and bring to life collectible “furry friends” that can be customized in unique outfits and accessories.

Games 189

Games Workshop Digital Currency Accessories 189

Retail TouchPoints

OCTOBER 27, 2022

Claire’s S t ores has launched a new digital world called ShimmerVille in Roblox to connect with “Gen Zalpha” in the metaverse, marking the brand’s first major “investment in a phygital future.”.

Home Furnishings 189

Home Furnishings Digital Currency Accessories Games 189

Dynamic Action

DECEMBER 18, 2022

In 2022, customers farewelled skinny jeans and welcomed 80s nostalgia , while the hottest subcultures ranged from the laid-back Coastal Grandmother to the Y2K-infused Pamcore. Use partnerships with gaming hosts like Fortnite or Roblox to engage tweens, reserving hyperphysical in-store experiences for the younger demographic.

Apparel 62

Apparel Accessories Arts Games 62

Retail TouchPoints

AUGUST 31, 2021

NFTs are how you show up in their world, it’s who you are, it’s how you connect with community, and that also translates to the retail world and customer experience.”. Self-expression is something that is just transcendent, and younger folks want to spend more time expressing themselves in digital places than physical places ,” said Dinch.

Retail 206

Retail Games Technology Arts 206