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How Small Businesses Can Make Big Moves with Brand Partnerships

Smile.io

Co-branding is a marketing strategy that involves strategic alliance of multiple brand names jointly used on single product or service.”. When you’re first starting out as a small business, co-branding partnerships allow you to survive and compete with larger, more established businesses. What you can learn.

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RSP21 Reveals Top Growth Drivers for the Post-COVID Era

Retail TouchPoints

The 2021 Retail Strategy & Planning webinar series, now available on demand, brought together retailers, solution providers, practitioners and industry experts from firms including IDC, Alvarez & Marsal, WSL Strategic Retail and Cambridge Retail Advisors. She wore it and the retailer got blasted with traffic.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Last month marked the ninth month in a row of total retail sales growth as the world recovers from a pandemic that led to total retail sales declining 10.5% of all retail sales ( eMarketer ).

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. Ecommerce retail sales are projected to grow 14.3%

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Business being good isn’t always a good thing. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. US retail ecommerce revenue was just $285.9 How COVID-19 has transformed ecommerce.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Retail sales, however, continue to decline, down 3.9% retail ecommerce up 44.5% The top categories consumers have gravitated toward during this shift are alcohol, home improvement materials, and groceries (up 16%, 14%, and 12% respectively), with apparel seeing significant declines. retailers grew 30.1% – that’s $60.42

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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. After surging nearly 34% in 2020 due to the pandemic, ecommerce retail sales are expected to grow a more modest 13.7% Total retail sales will reach a record $5.86 trillion this year. June 17 update.

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