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How to Choose The Right PPC Agency

Kissmetrics

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Which… is where an experienced PPC agency comes in.

PPC 279
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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Pay-per-click (PPC). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. This is why SEO, PPC, and CRO tend to work best together. eCommerce PPC Metrics.

PPC 162
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The 5 Best PPC Companies of 2020

Kissmetrics

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313
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What Marketing Automation Campaigns You Need to Start Doing ASAP

Kissmetrics

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Almost half of B2B companies are planning to adopt it. Instead, Buffer will share the same post to all of your channels at the times you provide. Then, it will send those articles into Buffer and add them to your queue. 24, to be exact.

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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. You could present high-level product types in a browse-and-click format (a category page), or you could write general informative articles about their options in a conversational and helpful manner. Niche-Topic Articles & Blog Posts.

eCommerce 164
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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. You could present high-level product types in a browse-and-click format (a category page), or you could write general informative articles about their options in a conversational and helpful manner. Niche-Topic Articles & Blog Posts.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. In this article, we’re collecting everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow. US digital ad spend for B2B grew 32.5%

eCommerce 148