Remove B2B Remove Consumer Remove Social Media Remove White Paper
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Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

of marketing professionals say they stay up-to-date on industry information via email and enewsletters, with blogs and social media a distant second at 56.3% Email marketing is one of the most profitable channels for marketers, enabling brands to reach the more than 4 billion consumers around the globe who use email.

Blog 158
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
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A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

B2B 148
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Email marketing campaign: types, examples [+ how to create]

Omnisend

While customers expect to receive a welcome email when they sign up, B2B brands can take this opportunity to introduce their company, its values, and its products or services. Add a clear call-to-action : Tell the recipient what you want them to do next, such as downloading a white paper, scheduling a demo, or signing up for a free trial.

Marketing 147
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4 Ways SaaS Companies Can Retarget Visitors to Increase Conversions

FastSpring

Using this, you’re able to retarget them across a bunch of platforms like social media and Google to entice them back to your site. And over a billion of them used the social media platform today. A potential customer visits your site and leaves without buying, but while they’re there you place a tracker on them.

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Holiday Ecommerce Strategies

ROI Revolution

What are the shopping trends of consumers throughout late Q3 and Q4, and what should your brand be doing to engage with them? Let’s look at a high-level overview of the holiday season for consumers and marketers alike to ensure your business is feeling jolly by the end of the holiday shopping season. Avoid These Marketing Pitfalls.

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A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

There’s no way you can master every social media platform and every kind of content. Do you want to increase your email list, boost sales, grow your social media following, etc.? B2B- business to business. B2C- business to consumer. Offer a White Paper. Reach out to social media influencers.