Remove B2B Remove Customer Remove SEO Remove White Paper
article thumbnail

Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
article thumbnail

A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

B2B 147
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Build a Lead Magnet Into Your Product to Fuel Growth

Kissmetrics

White Papers. I’m sure all of these types of lead magnets have been successful for many businesses at some point in time, but at Proposify , we’ve found that a lead magnet that’s built directly into our SaaS product is the most effective way to attract qualified users who then convert to paying customers. Exclusive videos.

SEO 279
article thumbnail

A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

You can engage with potential customers in a way that boosts trust and develops a sense of brand loyalty. It's a fantastic way of providing value to customers- so, get on the bandwagon! Obviously, customer retention is key to a successful online store; repeat customers are way more profitable than one-off purchasers.

article thumbnail

Holiday Ecommerce Strategies

ROI Revolution

Showing the customer incorrect information is a surefire way to lose their purchase. Just like in all other facets of digital marketing, a mobile-first mindset during Cyber 5 will bring you more profitable success and lead to more satisfied, returning customers. Avoid These Marketing Pitfalls.

article thumbnail

2018 LinkedIn Marketing Guide

Kissmetrics

It’s more than just a digital rolodex, and with each new feature that is tweaked and added LinkedIn improves as a channel for B2B traffic and lead generation as well as hunting ground for new career opportunities. You have a few paragraphs to describe yourself to a prospective employer, partner, customer, or connection.

Marketing 205
article thumbnail

How to Drive Traffic to a Brand-New Site with Little to No Money

Kissmetrics

And of course, the tactics work for both B2B and B2C sites. But I know you didn’t discuss much if any about SEO. I know SEO is a long-term strategy, but people should get a head start right away or else it will take that much longer to get loved by Google. We are hiring individuals for each of the following categories: SEO.

Article 273