B2C Case Study eCommerce Marketing Mobile 
Inflow Insights
OCTOBER 14, 2021
Mobile-first indexing is now Google’s default for all websites. If you want to increase your discoverability in the search engine results pages (SERPs), you need to maximize your desktop and mobile design and speed. People tend to start shopping on mobile devices and complete their purchase on desktop. Integrate live chat.
Inflow Insights
APRIL 3, 2020
Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. Content Pruning Case Study #2.
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GetElastic
SEPTEMBER 1, 2021
Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. Mobile commerce is on the rise.
Optimizely
AUGUST 15, 2018
As the Editor in Chief for Shopify Plus , Aaron has deep insights into the rapidly changing world of ecommerce — especially how new brands are building audiences of loyal and engaged customers. He’s keeping an eye on everything from augmented reality to China’s mobile-first ecomm infrastructure, and has an opinion on it all.
FastSpring
DECEMBER 18, 2020
As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market.
Elsner
FEBRUARY 28, 2019
Start treating B2B as B2C: Host some of the best practices from B2C business model. The role is just not limited to decision making but has precedented the traditional sales tool like case studies and testimonials. Keynote to all B2B eCommerce marketers : Lead generation has to start with the customers and not you.
Inflow Insights
JANUARY 20, 2021
Google Shopping ads (also known as Google Product Listing Ads, or PLAs) are probably the best fit if you’re a B2C selling products online. All you need to participate here is a product feed, Google Merchant Center, and an eCommerce website. Then we can’t create case studies like this one.). Google Shopping.
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