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eCommerce Marketing Software To Drive Conversions

Groove

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you. eCommerce Marketing Software: Increase Revenue.

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The Key to Creating Flawless B2C Omnichannel Communication

Optimizely

Omnichannel marketing campaigns are a powerful driver of sales for B2C and ecommerce brands, but they’re not easy to execute. In fact, 86 percent of ecommerce marketers still have not executed a full omnichannel marketing strategy for their brand. Let your B2C CRM do the heavy lifting!

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WHITEPAPER: How Identity Resolution Drives B2C Marketing Success

Optimizely

What is identity resolution , and why should you care about it as a B2C marketer? Your customer data has a huge impact on your ability to market effectively. As a B2C marketer, it’s vital to understand each step in this journey and the many ways your customers interact with your brand. Get the Whitepaper Now.

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9 Local E-Commerce Marketing Tips To Drive More Foot Traffic To Your Store

Kissmetrics

According to a recent study by Statista , retail e-commerce sales worldwide reached $2.4 Interestingly, this growth pattern is not solely a retail B2C phenomenon. In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 trillion, which is 235% higher than B2C. trillion in 2021. You can do this too.

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Become an Empowered B2C Marketer

Optimizely

That sounds wonderful — you may think — but what does this have to do with ecommerce marketing? If you’ve been working in B2C marketing for a while, we’re sure you’ve come across this situation: you want to run a marketing campaign with a 10% discount to tempt back customers who haven’t shopped with you in a while.

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The Empowered Marketer: What B2C Brands Can Learn from B2B Marketing

Optimizely

They help you understand the story behind the marketing, getting you invested and helping you learn how to be better at your job as an ecommerce marketer. Writing is a key and powerful part of marketing, no matter what product you’re selling — something that Kaleigh Moore knows well. But wait, B2B? and much more.

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REPORT: Omnichannel Marketing is All Hype, No Execution

Optimizely

The experts all agree: omnichannel marketing is key to success in ecommerce. That’s why it’s so surprising that the majority of B2C marketers have yet to achieve a true omnichannel ecommerce experience. This means it’s definitely not too late to get your brand on track with a better ecommerce marketing strategy.