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The Top 10 Sessions to See at IRCE 2018

Optimizely

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. As you sell on multiple channels, you have to keep a close eye on inventory and fulfillment along.

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Personalized Marketing Equals Better Marketing Results

Optimizely

According to a study by Accenture , personalization failure cost B2C businesses $756 billion in the US alone. Done well, personalization is an incredibly valuable tool to enable B2C marketers to boost customer loyalty, increase average order value, and customer lifetime value. Personalize across channels to increase revenue.

Marketing 277
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. What Is IRCE?

Workshop 419
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Commerce Trends for 2018: #1 Personalization in B2B

GetElastic

For a few years, personalization has been B2C commerce’s favorite catch phrase: know your customer, personalize the offers and prices, sell at the right time and keep communicating until you build a relationship and not just a sale. But do B2C techniques work for this audience? B2B will look more like B2C.

B2B 141
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Best Headless Commerce Platform Vendors

GetElastic

Company Overview: Commerce Layer is a headless commerce platform and order management system that lets you add global shopping capabilities to any website, mobile app, chatbot, or IoT device, with ease. Company Overview: Commercetools is the world’s leading platform for next-generation B2C and B2B commerce. Website: [link].

Magento 113
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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations. Mobile optimized site, checkout and full experience (out of the box) and fully customizable. How do you support real-time Inventory sync within multiple channels? Leading Global Brands Choose Open SaaS. And much more.

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24 eCommerce Experts to Follow Now

GetElastic

With almost 20 years of experience in the eCommerce industry, Carroll is an international keynote speaker and bestselling author, and a world-leading expert on how to grow a business globally using digital channels. His Youtube channel also provides consistent content on all topics relating to eCommerce. Check Out More Content.

eCommerce 113