UpSellIt
NOVEMBER 22, 2021
Conversion rate optimization (CRO) moves shoppers to complete a desired action, but the action can be more than getting visitors to add to their shopping cart. B2C versus B2B buyers are different, so they should be treated as such with targeted, unique strategies. UpSellit’s Managed Conversion Optimization.
Kissmetrics
FEBRUARY 15, 2021
Whether you’re in the B2B or B2C space, you need to build a website to showcase and sell your products or services. To do so, your website must present information in a simple and easy-to-understand way. The conversion rate is the percentage of website visitors performing the action intended for that page.
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ROI Revolution
MAY 20, 2020
The closings of brick-and-mortar stores presented an opportunity for digital commerce, but the rising unemployment rate created uncertainty in whether or not commercial and consumer product sales would come to a screeching halt. Conversion Optimization During COVID-19. SEO Checklist for COVID-19.
Retail TouchPoints
APRIL 4, 2022
B2C and B2B Experiences Will Keep Converging and Optimizing. One of the hottest trends will be the continued convergence of B2C and B2B commerce experiences, as both domains work to create more effective commerce ecosystems that meet their customers’ needs.
BigCommerce
SEPTEMBER 26, 2017
Because it’s such an important conversion tool, your value proposition should be present in some form (and prominently and consistently placed) on every page of your website. These emotions are major conversion inhibitors — so a big part of conversion optimization is devoted to reducing them. Ease anxiety and fear.
ROI Revolution
JUNE 2, 2020
Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. While B2C businesses will hopefully start recovering in the coming months, B2B recovery will likely take longer to bounce back. Conversion optimization during COVID-19. 3/31 update.
ROI Revolution
JULY 2, 2020
Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. While B2C businesses will hopefully start recovering in the coming months, B2B recovery will likely take longer to bounce back. Conversion optimization during COVID-19. 3/31 update.
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