Remove B2C Remove Customer Loyalty Remove Data Remove Multichannel
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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. In B2C it’s about furthering or deepening the experience.”. Share in comments!

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Don’t Be Afraid of Multi-Channel Marketing Attribution

Optimizely

This post originally appeared in Multichannel Merchant. . Every B2C marketer today is already investing in multiple channels, doing a million different things to drive revenue with creative marketing campaigns on Instagram , Google, Facebook, traditional email marketing campaigns, and more. Centralize your marketing data.

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An In-depth Guide on Creating an Ecommerce Business Plan in 2020

Ecommerce Platforms

Google Trends generates this graphical data in real-time and filters the same information as per the preset demographics. As a merchant looking forward to starting a new ecommerce business, this is a means to fetch potential customers. It has options that help you filter data according to the region and duration of time, respectively.

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The Complete BetterCommerce Review (Oct 2021)

Ecommerce Platforms

The solution is relevant to both B2B and B2C brands and can seamlessly replace or enhance your current integrations, processes, plugins, and systems. This means that with BetterCommerce the power is given to the user to decide how the commerce platform can be customized or implemented. Product Data Unification. Mobile App.

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What is Omnichannel Commerce (with Examples)

Smile.io

Omnichannel commerce is the approach of an integrated strategy for a business that unites multichannel methods of retail into one channel. It unites the online and offline channels of your businesses and offers the same customer experience whether consumers are shopping online or at a brick-and-mortar location.

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What is a PIM solution? How they work and why you need one.

GetElastic

A PIM solution helps brands to manage product information, improving their ability to quickly retrieve and use key data to power digital buying experiences. With the rapid digitization of sales and continued expansion into new channels, opting for a PIM solution can help connect different channels to preserve product data quality.