SellBrite
JUNE 7, 2017
The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. In B2C it’s about furthering or deepening the experience.”. Share in comments!
Groove
JANUARY 19, 2022
In our 15 years as an eCommerce agency, we’ve noticed that the lack of product details on a product page is a common problem among both B2C and B2C eCommerce merchants. Content must be added around a product to educate potential customers on what they’re buying. Phase 5: Advocacy & Brand Loyalty.
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365 Retail
MARCH 8, 2023
Market research firm Forrester predicts a fifth of B2C brands in China will use digital idols to improve consumers’ shopping experiences in 2023. Last year, the total number of luxury gifts purchased by consumers born after 1995 surpassed those born before 1985 for the first time on Tmall Luxury Pavilion.
GetElastic
NOVEMBER 19, 2019
However, a loyalty program must be valuable to the customer to win loyalty. Hence, the need to define your B2B loyalty program. What makes a great loyalty program great? Differences Between B2B and B2C Loyalty Programs. B2C loyalty programs are suitable for engaging, retaining and rewarding consumers.
Korona
JANUARY 30, 2023
Inventory management, CRM, loyalty programs, accounting integration, transaction processing, and gift cards are all elements that you look for when shopping for a point of sale provider. And when they come back to the receipt, it also syncs all of their loyalty points and the purchases they’ve made in your store.
Optimizely
NOVEMBER 29, 2018
Because every one of your customers is unique, it’s difficult to adjust your marketing outreach to each of their individual needs. But you can design an all-encompassing customer journey map for your buyers using individual campaigns to lead them down the path to purchasing—and ultimately to customer loyalty.
Optimizely
DECEMBER 19, 2017
As a B2C marketer, you can’t market to everyone or you’ll sell to no one. You have to specifically target your ideal customers, and to do that, you must really understand your top buyers. Build an ideal customer profile. With the data in hand, you’re ready to actually create your company’s ideal customer profile.
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