Remove B2C Remove Customer Loyalty Remove Mobile Remove Omnichannel
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Conversational Commerce is the Key to a Seamless Omnichannel Experience

Retail TouchPoints

By enabling customers to message in-store associates while they shop online, conversational commerce gives customers an enhanced customer service experience and the confidence they need to buy online. Modern consumers live on their mobile devices. Connect Your In-Store and Digital Experiences with Conversational Commerce.

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How Contextual Commerce Improves Customer Loyalty

Optimizely

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel.

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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

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Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

B2B companies are implementing new strategies to adapt to a changing market and take advantage of a growing online customer base, characterized by rising mobile usage, new expectations for personalization and self-service, and increasing demand for digital connectivity.

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6 Valuable Lessons from Etail East 2018

Optimizely

For many B2C brands, the customer is the center of the world. But despite this, many brands make a lot of assumptions about what their customers want and need. More and more brands are taking their buyer’s needs into account — doing surveys, focusing on personalization, and mapping the customer journey with care.

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Nordstrom’s Acquisitions Show Personalization Will Continue To Be Critical For A Winning Customer Experience

RTP blog

These investments speak to Nordstrom’s commitment of providing superior service through the omnichannel and personalization capabilities these technologies bring to the table. Blending Online And Offline Nordstrom’s acquisitions further support the importance of omnichannel experiences.

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The Impact of Live Commerce on Shopping

Smile.io

Tech has developed in nearly every area, from call center systems technology to more sophisticated mobile devices. Of course, with more mobile devices than ever before, the natural effect of those factors is that more people are using the internet for a variety of reasons, from streaming TV and movies to online purchases.