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Is BigCommerce B2B Edition The Right Choice For Your Business?

Groove

B2C platforms often do not keep up with these changes or may not meet the unique requirements of B2B transactions. While there are plenty of options for B2C consumers, the unique capabilities a B2B customer requires simply are not available on B2C platforms and apps.

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Customer Acquisition vs Retention

Groove

Determine the buying behaviors of your target audience, and cater your content to meet their needs. Paid media advertising is extremely beneficial for B2C and B2B businesses as there are many advertising formats and options available on social platforms. What Is Customer Retention? Customer Retention Strategies.

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How to get repeat customers: Proven strategies for success

Omnisend

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Returning customers also benefit your reputation, strengthening your market position.

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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

While company web stores are essential, digital marketplaces take simple sales to the next level by offering businesses more opportunities to engage with customers. With a B2B or B2C marketplace, you benefit from an ecosystem of buyers and sellers.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

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The Impact of Live Commerce on Shopping

Smile.io

When the live commerce experience personalizes suggestions and services to its target audience, you are also more likely to see improvements in customer retention rates. Live commerce is such a tactic; it meets the needs and desires of consumers and, if done properly, can boost your revenue.

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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

Proper implementation of an omnichannel customer support strategy has a significant impact on a company’s revenue and can bring with it other benefits and advantages, including: Faster resolution of customer cases. Reducing agents’ time handling customer requests. Higher customer satisfaction rates.