Inflow Insights

APRIL 16, 2019

Google Shopping ads (also known as Google Product Listing Ads, or PLA’s) are probably the best fit if you’re a B2C selling products online. The goal here is to create two groups; one that has the high converting search terms, and another with the low – medium converting search terms.

eCommerce 156

eCommerce Mobile PPC Online Retail 156

Optimizely

JUNE 28, 2018

Yes, there are a million moving parts to juggle, not to mention the stamina and creative aplomb it takes to pull off successful B2C marketing campaigns and grow your online business. Replenishment campaign – An automated campaigns that reminds customers to reorder a product when they’ve run out.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

BigCommerce

NOVEMBER 2, 2017

The famous psychophysicist Dr. Howard Moskowitz once said: “There is no perfect Pepsi; just different kinds of perfect Pepsi for different groups of people.”. AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. high converting traffic). He launched 3 years ago.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Kissmetrics

MARCH 2, 2018

AdWords is the bread-and-butter of PPC advertising and will continue to dominate with its massive user base. You can message individuals directly, create a group, and create Slack channels to keep conversations topical and organized. On the B2C side of things, welcome emails generate 320% more revenue than general promotional messages.

Social Media 206

Social Media Multi-channel Channel SEO 206

Omnisend

JULY 26, 2023

You can achieve this by: Collecting relevant customer data during the signup process Segment your audience into different groups to help you send targeted automated text messages Address the recipient by name Incorporate a clear CTA in the SMS 4.

Games 60

Games B2B Clothing Events 60

BigCommerce

SEPTEMBER 26, 2017

Landing pages come in two main groups: Accidental. They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. Primal Pit Paste sells natural deodorant both B2C and B2B. Essentially, a landing page is the first page on the site that a visitor sees or hits. Intentional.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

eCommerceFuel

FEBRUARY 17, 2017

Magento was too much for us to handle at that time with four groups of people. For us it started out in text marketing…not text marketing, excuse me, just standard Google PPC text ads. But what we found was going to directed user groups where customers lived, turned out to be a really successful strategy for us.

Merchant Services 36

Merchant Services eCommerce BigCommerce Books 36

Kissmetrics

FEBRUARY 19, 2018

In their 2018 annual report on content marketing , CMI discovered that only 38% of B2C businesses have a documented strategy. The same report found that B2C marketers: Use an average of five social media platforms, with Facebook, Twitter, LinkedIn, YouTube, and Instagram the top five choices. That’s appallingly low.

Marketing 248

Marketing Social Media SEO Blog 248

Omnisend

JANUARY 5, 2024

These may include: what achievements you intend to target the features of the site e.g. whether it will have a blog will it be a single ecommerce store, or a multi-store selling products online to different groups of buyers? You could run PPC ads on these platforms to bring paid traffic to your website’s product or landing page quickly.

eCommerce 88

eCommerce Payment Services SEO Social Media 88

ROI Revolution

MARCH 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Last updated March 2, 2021. However, the number of social media users has grown a modest 3.3%

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

OCTOBER 1, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. It’s time to take your SEO and PPC efforts to the next level. 7/29 update.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

NOVEMBER 4, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Last updated November 4, 2020. However, the number of social media users has grown a modest 3.3%

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

DECEMBER 3, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Last updated December 3, 2020. However, the number of social media users has grown a modest 3.3%

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

AUGUST 4, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. It’s time to take your SEO and PPC efforts to the next level. 7/29 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

JULY 2, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. The ecommerce giant’s robotics group is also working to make face shields for frontline workers, roving bots that emit disinfecting UV light, and sorting machines that cut down on human contact.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

JANUARY 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Last updated January 5, 2021. However, the number of social media users has grown a modest 3.3%

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

SEPTEMBER 9, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. It’s time to take your SEO and PPC efforts to the next level. 7/29 update.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

AUGUST 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

JUNE 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

DECEMBER 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

MAY 6, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. However, the number of social media users has grown a modest 3.3% pre-pandemic. There will be 212.1

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 2, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. The ecommerce giant’s robotics group is also working to make face shields for frontline workers, roving bots that emit disinfecting UV light, and sorting machines that cut down on human contact.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

APRIL 8, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Last updated April 8, 2021. However, the number of social media users has grown a modest 3.3%

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

FEBRUARY 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. Last updated February 2, 2021. However, the number of social media users has grown a modest 3.3%

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

ROI Revolution

OCTOBER 7, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

NOVEMBER 4, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JANUARY 5, 2022

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides.

eCommerce 78

eCommerce Social Media Payments Payment Services 78