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Welcome to E-Commerce Unlocked: Your Free E-Commerce Marketing Course

Kissmetrics

Keyword research for Google & Amazon rankings (and the differences) Data sources How to write good copy, product descriptions, ads, and come up with different marketing “angles” for Amazon Amazon promotions & lightning Optimize your listings Using Facebook Messenger & Manychat Amazon PPC Sell more to your existing customers.

eCommerce 363
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How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

At this early stage, use visually engaging content such as videos, short blog posts, and social media posts to introduce your company and emphasize your brand story. Consider what you can learn from their landing pages, social media channels, and blogs. Consider using PPC ads to increase traffic in the first instance.

Download 361
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Micro Conversions Digital Marketers Should Consider Tracking

Inflow Insights

In this blog, we’ll tell you everything you need to know about micro conversions in the eCommerce space, including: What micro conversions are and why they’re important Which micro conversions your online business needs to track And how micro conversions should be a part of your holistic digital marketing strategy. Most importantly?

Marketing 109
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A Vendor’s Guide to B2B Ecommerce

FastSpring

A basic working SEO strategy for your ecommerce site should include: Targeted keywords on your blog posts, website, and landing pages. You might decide to invest in white papers and case studies, or go social by targeting customers through LinkedIn and webinars. There are lots of ways you can get your message across.

B2B 148
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News Cart for April 24th

eCommerceFuel

You can also listen to this week’s news roundup on the podcast via iTunes , Stitcher or the ECF Blog. Top Forum Discussions: (Subscription required to access. PPC Specialist | Holmes Custom | Jacksonville, FL. The Final Job Boards Update (A Launch Case Study) (Podcast). Subscribe: iTunes | Stitcher.

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What Startups Can Learn from ‘Tax Relief’ PPC Campaigns

Kissmetrics

Every blog focuses on the hot new startup. People write case study after case study on the trendy new subscription box. They’re among the highest-priced PPC terms, for instance, reaching up to around $40-50 bucks a click. PPC is one of my favorite marketing tactics. There is no room for error.

PPC 197
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15 List Growth Email Marketing Strategies for eCommerce Websites

Inflow Insights

Editor’s note: This blog was originally published in 2016 and has been edited to maintain accuracy and adherence to modern email marketing practices. There are countless ways to motivate customers to opt-in to your email subscriptions. Oftentimes, CPA for giveaways can be lower than PPC, paid social, and other marketing channels.

eCommerce 120