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Defeating ‘The 4 Horsemen Of The Retail Apocalypse’

RTP blog

By Pete Killian and Linda Deeken, The Cambridge Group, and Steffen Meyer, Custom Lighting The 1st Horsemen: “Traffic” → Defeat with: Customer Experiences Traffic has been declining for decades , and is set to accelerate with the growth of trip-eliminators (e.g. Two growth levers remain: more customers, and bigger baskets.

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[Webinar] Awareness and Actionability in eCommerce: How Are Brands Adapting?

Wiser

How your business can adapt and excel in today’s COVID-influenced, fast-paced marketplace? What can be done to optimize your eCommerce shopper journey to increase sales and capture more happy customers? Wiser customers can expand visibility, increase revenues and drive growth with their entire suite of in-store and online tools.

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Are CPG manufacturers losing sales because of bad shopping experiences?

ItemMaster

Complete package details from all 6 sides of the product, high-quality mobile hero photographs , 3-D and scale images , consumer reviews, editable and verified data are all components of best in class rich content and information. Create Consistent Customer Experiences. Data Drives Personalization. Data Drives Personalization.

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Product Labels and Certifications: An Important Part of your Brand Story!

ItemMaster

Luckily, brands can leverage enhanced product attributes, food labels and certifications to provide a credible basis for a genuine brand story that resonates with consumers. Brands that engage with their customers win. Those doing it best are incorporating real customer reviews, building brand authenticity.

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Product Labels and Certifications: An Important Part of your Brand Story!

ItemMaster

Luckily, brands can leverage enhanced product attributes, food labels and certifications to provide a credible basis for a genuine brand story that resonates with consumers. Brands that engage with their customers win. Those doing it best are incorporating real customer reviews, building brand authenticity.