Remove Blog Remove Search Marketing Remove SEO Remove Webinar
article thumbnail

What is Passage Indexing & What Does it Mean for SEO?

Kissmetrics

There are SEO implications, which I’ll explain, and I’ll also share a few tips to help you make the most of passage indexing. Google passage indexing is an automated feature that pulls sections from pages into search engine results, even if the page covers a slightly different topic from the main one.

SEO 308
article thumbnail

How to Use Google Trends in Marketing

Kissmetrics

As marketers, our job is to capitalize on what’s popular in the “here and now.” This tool identifies current and existing trends in search marketing. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. This has many SEO-related benefits, too.

Marketing 335
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.

Kissmetrics

As marketers, we invest a lot of our time and energy into SEO. Considering that Google receives over 66,000 searches every second , we’d be stupid not to. But when it comes down to it, Google and other search engines are just one of the many ways you can drive traffic to your website. But blogging isn’t your only option.

SEO 225
article thumbnail

The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Most e-commerce store owners have no idea how to effectively market their business. They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores. E-commerce Marketing Vs. E-commerce Advertising. Not quite.

article thumbnail

24 eCommerce Experts to Follow Now

GetElastic

He is considered an expert in bootstrapping stores to seven figures, how to become an SEO expert, community building, and successful business exits. Neil Patel: Co-Founder at Neil Patel Digital , SEO and Growth-Marketing Guru. New York Times, Entrepreneur and more. Tracey Wallace: Content Director at Klaviyo.

eCommerce 113
article thumbnail

COVID-19 & Google Smart Shopping: Optimizing in a Dynamic Market

ROI Revolution

For more information on determining if Smart Shopping is a good fit for your brand, please reference this blog post. In a dynamic market – such as what the world is experiencing due to COVID-19 – unprecedented change cause businesses can be affected in different ways and make it harder to predict what is coming next.

article thumbnail

2023 Ecommerce Predictions: Insights From 17 Digital Marketing Experts

ROI Revolution

In this article, explore 2023 ecommerce predictions from 17 digital marketing experts at ROI who specialize in strategies ranging from Amazon and paid search advertising to SEO and website optimization and more! Imagery and video will be more important than ever for SEO. “