Kissmetrics

SEPTEMBER 3, 2020

Google Ads is a direct response platform where customers are searching directly for your product or service. Unlike SEO, where results require weeks or months of work, Google Ads is a direct response channel. Breakeven cost per conversion (CPA ) : The average cost of a conversion. Here’s how you do it.

PPC 274

PPC Management Improvements Books 274

Inflow Insights

JULY 29, 2019

We use the principles of our Inflow Harmonic Triangle to provide SEO, PPC, and CRO growth services to eCommerce companies with over $10 million in revenue. This gives us a narrower focus for optimizing our lead generation. Highly engaged business units achieve a 10% increase in customer ratings and a 20% increase in sales.”.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Kissmetrics

SEPTEMBER 10, 2020

Increasing monthly recurring revenue (MRR) Decreasing user churn rates Decreasing cost per acquisition Increasing average revenue per customer Increasing Customer lifetime value. If you’re a SaaS business, you’d prioritize content marketing metrics like traffic, subscriber counts, and conversions. 75K per mo.,

Marketing 363

Marketing SEO B2B Conversion Optimization 363

BigCommerce

JUNE 27, 2017

I am sure every one of us wants to have thousands of customers daily, millions in revenue, and a feature on the cover of Fortune’s “Fortune 500” issue. you also need to be flexible enough to adjust to your customers’ expectations and anticipate their needs. First: what is “conversion” and the “conversion rate”?

Shipping Costs 416

Shipping Costs SEO Shipping eCommerce 416

Ecommerce Platforms

OCTOBER 28, 2021

When you start an ecommerce site you realize that there are loads of items that need to be checked, cross-checked, and tested to ensure that your customers have a quality user experience. Otherwise, you run the risk of customers encountering broken links, unfinished product page content, or a checkout that's far from user-friendly.

Payment Services 245

Payment Services Merchant Services Payments eCommerce 245

Inflow Insights

MAY 3, 2019

We’ve previously written case studies and strategy articles (which we link to below) around Google Shopping, but in this piece, we’re diving into campaign setup and execution and linking to our other resources for readers looking for more detail on any particular topic. This feature is open to anyone with 50 or more customer reviews.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

BigCommerce

MAY 25, 2018

A/B testing is the only way to find out what your customers are looking to see before they hit the checkout and make a purchase. Once you hone in on the copy, images, and call to actions that convert you’ll quickly see a direct correlation between understanding what your customers want and return on ad spend. Listing products.

eCommerce 338

eCommerce Shipping Costs Improvements Conversion Optimization 338

Ecommerce Platforms

APRIL 28, 2018

42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% Total average ecommerce spend per customer over the course of the year is estimated to be $1,800 in the US and 1,600 in the UK. (Econsultancy, 2012).

eCommerce 187

eCommerce Live Chat B2B Social Media 187

Ecommerce Platforms

MARCH 1, 2022

When you start an ecommerce site you realize that there are loads of items that need to be checked, cross-checked, and tested to ensure that your customers have a quality user experience. Otherwise, you run the risk of customers encountering broken links, unfinished product page content, or a checkout that's far from user-friendly.

Payment Services 104

Payment Services Merchant Services eCommerce Payments 104

Kissmetrics

OCTOBER 6, 2020

The huge growth in ecommerce means competition; as a result, ecommerce companies are struggling to get customers to their business. While other agencies provide A-to-Z support covering design, optimization, and promotion, Inflow focuses exclusively on the marketing and advertising side. Your ecommerce business will need help.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

Inflow Insights

DECEMBER 3, 2019

Customer segmentation: Segmentation allows you to target subsets of groups based on the specific attributes of those shoppers (such as customer intent and purchase history). changing the navigation to match a customer profile). Content recommendations (and content personalization). Dynamic UI changes (i.e.

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

Kissmetrics

JANUARY 15, 2021

Understanding SEO is crucial to significantly increase your traffic and brand awareness. You can help them find it by becoming an SEO expert. That’s why search engine optimization (SEO) is so important. Staying on top of SEO takes a lot of research and experimentation. See why SEO is so important to your success?

SEO 363

SEO Social Media Article Blog 363

Inflow Insights

APRIL 16, 2019

Participating in both platforms often leads to enhanced product visibility across the customer buyer’s entire journey, from research through to purchase. Then we can’t create case studies like this one.). 9 – Deep Link to Best-Sellers Within Text Ads & Make It Easier for Your Customers to Checkout.

eCommerce 156

eCommerce Mobile PPC Online Retail 156