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Measuring Attribution: Solutions to Navigate Consumer Privacy

ROI Revolution

PUMA | Social Media Attribution Industry-leading sports brand PUMA turned to the experts at ROI Revolution for attribution clarity on Facebook and Instagram. Read the case study to learn more. update in April 2021, transforming how brands advertise through social media. Cookieless & Consumer Privacy.

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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

For example, BigCommerce divides the “Solutions” section of their website into use cases like “B2B” and “Wholesale” as well as different industries: Then they publish content specific to that use case or industry. You can learn how to do a content audit in the case studies and strategy guides below: Content Pruning Case Study #1.

B2B 78
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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Google is by far the leading traditional search engine for paid advertising, with 86% of the desktop market share for search engines as of January 2022. Google dominates even more on mobile, with 93.3% of the mobile market share for search engines. for mobile. On desktop, 44.6%

Marketing 172
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The 5 Best PPC Companies of 2020

Kissmetrics

Ads in search engine results aren’t the only type of PPC advertising. Other examples include social media, programmatic, and Amazon, each with their own set of quirks and best practices. They prove it by showcasing numerous case studies outlining their results. Mobile optimization. Let’s dive in!

PPC 313
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Cross-Channel Strategy Wins to Inspire Your Ecommerce Success

ROI Revolution

Having this strong foundation in place gave us the confidence to let the campaign run its course and ultimately allowed our team to focus on other areas of our customers’ experiences.” – Marketing Manager at Luxury Fashion Brand Explore the story in the case study. Explore the story in the case study.

Channel 78
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YouTube Remarketing: A Golden Opportunity for Your Ecommerce Business

ROI Revolution

Additionally, YouTube requires close monitoring of ad spend, which is especially true on mobile and tablets, where over 1 billion video views occur every single day. If you aren’t currently doing some form of remarketing (social media, post-purchase sequences, customer appreciation programs), that should be the first priority.

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30 Content Marketing Tactics You Have to Try

Kissmetrics

Your readers should be able to access your content on a desktop computer, then continue where they left off using their smartphone or complete their purchases through your mobile app, with absolutely no hassles at all. What does a small mammal have to do with content creation and your marketing strategy? Mobile testing is also crucial.

Marketing 350