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How to Cross-Sell Retail Products

Omnisend

As an ecommerce marketer, you can’t always rely on customers like Sue to keep your online store top of mind. Not long after, images of exercise mats, horizontal bars and gymnast-themed nylon bags appeared within the “inspired by your purchases” collection. She found the perfect gift, and the product met her expectations.

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How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands

BigCommerce

Staying on top of all the names, contact information, and details is difficult, especially once you start actually communicating with journalists and editors, so I recommend using CRM software (preferably free if you’re on the budget or just don’t want to spend cash you don’t have) to organize everything. It’s a hard exercise, but a good one!

eCommerce 340
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How to Build a Winning Holiday Marketing Campaign for Your Ecommerce Store

SellBrite

Spending time going through this exercise will help you understand what you need to do differently (or the same) this year in order to increase the likelihood of your success. Which channel(s) are they spending the most time on this time of year (email, Facebook, Instagram, Google, YouTube)? What are their hesitations?

eCommerce 149
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What To Do About Holiday Outages

RTP blog

New Variables And Risks The stakes are, as ever, high in the cutthroat global e-Commerce market. That means more people crowding your web site and other shopping channels on an average day to get orders in before the mid-December shipping deadline. The point is to eliminate single points of failure.

eCommerce 195
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How to Transform Your Brand SERP into Your Personal Business Card

Omnisend

SEO is a complicated beast that plagues many an ecommerce marketer. Then remind yourself that your audience is a subset of Google’s users, and you’re aiming to convince Google to recommend your content in its product—now you’ve got a great strategic approach. Or do you recommend a different tool?

SEO 203
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How to Sell on Instagram with Shopify – The Ultimate Guide

Ecommerce Platforms

This dire need follows the immense dominance of Instagram as a sales channel for most of the online retailers. If you look at the stats of 2019 alone, you'll kill the daunting thoughts of whether your business really needs Instagram as a marketing tool. Is the Instagram-Shopify sales channel worthwhile? You might ask.

Shopify 155
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Twitter Automation: The Ultimate Guide for Ecommerce Marketers

Ecommerce Platforms

Since we’re talking about Twitter, we recommend Phantombuster (no favoritism, just stating facts here- it's a kickass tool). Then, you’ve got to start out with the basics: Define the target : Twitter is one of the most personal social media channels that you can use to build relationships, get clients, and sell your products.