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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Search Engine Optimization (SEO). Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Let’s look at SEO next.

PPC 162
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Retailers must figure out where their audience is and how to attract them efficiently without killing their marketing budget. Digital marketing channels are evolving. Retailers can no longer rely one type of channel to drive traffic to their online store. Online retailers must choose carefully who to work with.

eCommerce 167
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9 Digital Marketing Tips for the Holidays

Kissmetrics

Online shopping will be just as pivotal for consumers this festive season as last year. In 2020, online retail sales during the holiday period totaled $186 billion, and Cyber Monday was the biggest online shopping day in U.S. Run awareness-based campaigns on every major paid ad channel. Try New Platforms.

Marketing 307
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Influencer Marketing for E-commerce: Tools and Tips to Grow Your Brand

Kissmetrics

Nearly 89% of marketers say that influencer marketing campaigns’ ROI is the same or better than other marketing channels like SEO or PPC. Currently, there are more than 7 million online retailers. These posts act as influencer marketing channels and allow your products to be seen by more people, more often.

eCommerce 356
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

For online retailers, it presents an opportunity to conquer the market, skyrocket sales, and cultivate brand loyalty through streamlined marketing. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. Make a detailed SEO plan for out-of-stock products.

eCommerce 109
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Top tips to make Black Friday and Cyber Monday a success in 2022

365 Retail

In fact, in 2021, the UK alone accounted for over ten per cent of global Black Friday searches online. Using a sound PPC and SEO strategy to support enticing promotions is a surefire tactic to create a buzz around your brand early on.

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42 Top Ecommerce Podcasts That Will Transform You Into an Ecommerce Magnate

Ecommerce Platforms

Behind every successful online retail store lies tactical strategies, powerful tools, and dedication. This is a raw podcast created for online retailers by online retailers. If you are selling in the online world, but feel stuck, the Ecommerce Momentum podcast is the place for you. Ecommerce Podcast.

eCommerce 187