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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Decades of surveys have shown that a core motivation for brick-and-mortar shopping has been customers wanting to experience products in person before buying them. Chef Jamie Geller’s 8 Gifts for 8 Nights shows how a content-based approach to recommending gifts can be persuasive. over the previous year, according to the U.S.

SEO 263
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Ecommerce Personalization: The Key to Customer Acquisition & Retention

ROI Revolution

As the ecommerce landscape becomes increasingly competitive, personalized marketing is surging as a key way to increase customer acquisition and retention. We conducted a survey of over 170 digital marketing professionals from a wide range of industries and business types to help you navigate the tumultuous ecommerce landscape.

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7 SEM strategies B2B organizations need to be deploying

GetElastic

Search marketing for B2B organizations often comes with unique challenges to optimize and manage profitable SEM programs thus, online strategies that work, include: Email marketing Social marketing Content marketing. Organic search listing generally produces 3-4 times much clicks than paid ads.

B2B 138
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SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.

Kissmetrics

Create a YouTube channel. Create a YouTube channel. Let’s take a look at how GoPro’s YouTube channel does this. As one of the most popular YouTube channels around , GoPro uses their high-quality videos to show what their product is capable of doing. Start conversations on social. Partner with influencers. YouTube has 1.5

SEO 225
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7 Ecommerce Strategies to Prepare for the 2022 Holiday Shopping Season

ROI Revolution

48% of marketers say personalization is top-of-mind for their brand. Personalization can take the form of showing ads to customers on the channel where they originally discovered your brand, creating relevant ad copy based on a user’s demographics, or sending unique emails based on the products a user has browsed on your site.

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2021 Holiday Shopping Ecommerce Stats & Trends [December 2021]

ROI Revolution

More than 2 out of every 3 Gen Z shoppers plan to shop via nontraditional channels such as Instagram, WhatsApp, and live streams this holiday season. According to an NPD survey from June 2021 , more than 50% of consumers say they have made purchases via Instagram or Facebook. Holiday ecommerce tips from ROI digital experts.

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2021 Holiday Shopping Ecommerce Stats & Trends

ROI Revolution

More than 2 out of every 3 Gen Z shoppers plan to shop via nontraditional channels such as Instagram, WhatsApp, and live streams this holiday season. According to an NPD survey from June 2021 , more than 50% of consumers say they have made purchases via Instagram or Facebook. Holiday ecommerce tips from ROI digital experts.