Retail TouchPoints
JANUARY 4, 2023
While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. The search bar can be enhanced with autofill options like “suggested” or “similar” product recommendations. Beyond the Shelf. Personalization goes beyond discovery, as well.
Retail TouchPoints
SEPTEMBER 30, 2022
Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table. Retailers can use these details to prompt customers to opt in to future communications, including personalized recommendations and product restock alerts.
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Wiser
JANUARY 18, 2019
The top motivating factors for survey participants to shop online are: convenience (74 percent), better prices (60 percent), the ability to shop 24/7 (58 percent), free shipping offers (57 percent), comparison shopping (50 percent), more product options (48 percent), and avoiding crowds (46 percent).
Omnisend
FEBRUARY 9, 2023
One consideration is that the bottom five industries experience a lot of price comparison shopping, making it extremely sensitive to cost differences against competitors. Not necessarily. Home & Garden, for example, may also involve expensive furniture items which will see lower conversion rates and longer sales cycles.
Omnisend
JULY 23, 2023
Consumers are still shopping, but they’re doing so with more caution. At just the right time” messages are more pronounced than ever, making omnichannel marketing on channels that you control exceptionally important. Recommendations These performance numbers are encouraging, especially in the face of some ongoing uncertainties.
OrderDynamics
JULY 23, 2019
Several studies point out that customers still prefer in-store shopping. Although, due to lack of time, delivery costs, and other factors, consumers seek an easy shopping experience using multiple channels. Therefore, having an omnichannel strategy in place is key to a retailer’s success.
Kibo
JULY 24, 2020
Deliver personalized product discovery, predictive search, and individualized recommendations that are optimized for both B2C and B2B. of respondents to a PYMNTS survey reported using their mobile devices while shopping in-store compared to 49.6% If COVID-19 taught customers anything, it was the benefits of comparison shopping.
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