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What We Learned From Fashion Ecommerce Marketers About Consumer Insights, Product Design and Marketing Strategy

Digital Doughnut

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more and more valuable for new product design and sustainable marketing strategy.

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The Need for Delivery Speed Drives Holiday Hiring

Retail TouchPoints

In a survey of consumers conducted by SmarterHQ , 23% said they planned to do most of their holiday shopping on Prime Day, as compared to 19% on Black Friday and 11% on Cyber Monday. The rescheduled Prime Day, set for Oct. 13-14 , will kick off the season. Non-Essential Retailers Likely To Trim Holiday Hiring. “The

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Why Data Orchestration is Essential for E-Commerce

Fabric

In the first article, you’ll learn about what data orchestration is, why it’s essential, and how it works. We’ll also explore the related concept of API orchestration and explain why it’s crucial for building today’s modern e-commerce technology stacks. What is Data Orchestration?

eCommerce 246
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How Contextual Commerce Improves Customer Loyalty

Optimizely

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel.

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The Ultimate Guide to Ecommerce Replatforming and Data Migration

BigCommerce

There are 3 pain points that often forces brands to migrate to new technology – and all of them are signals that you should have done it much, much sooner. Your 3 options when it comes to ecommerce technology. Cloud Ecommerce Technology. SaaS and Cloud ecommerce are not the same. SaaS Ecommerce Technology.

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Why Data Orchestration is Essential for E-Commerce

Fabric

In the first article, you’ll learn about what data orchestration is, why it’s essential, and how it works. We’ll also explore the related concept of API orchestration and explain why it’s crucial for building today’s modern e-commerce technology stacks. What is Data Orchestration?

eCommerce 130
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Why Data Orchestration is Essential for E-Commerce

Fabric

In the first article, you’ll learn about what data orchestration is, why it’s essential, and how it works. We’ll also explore the related concept of API orchestration and explain why it’s crucial for building today’s modern e-commerce technology stacks. What is Data Orchestration?

eCommerce 130