Digital Doughnut

MAY 25, 2022

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more and more valuable for new product design and sustainable marketing strategy.

Fashion 52

Fashion Marketing Consumer eCommerce Marketing 52

Retail TouchPoints

SEPTEMBER 28, 2020

In a survey of consumers conducted by SmarterHQ , 23% said they planned to do most of their holiday shopping on Prime Day, as compared to 19% on Black Friday and 11% on Cyber Monday. The rescheduled Prime Day, set for Oct. 13-14 , will kick off the season. Non-Essential Retailers Likely To Trim Holiday Hiring.

Fulfillment 304

Fulfillment Department Stores Shipping Costs eCommerce 304

Optimizely

DECEMBER 21, 2017

Every B2C marketer needs to know about contextual commerce. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. Consumers want to shop anytime, anywhere, on any device, through multiple channels — and not necessarily in a linear fashion. What is contextual commerce?

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

PFS

AUGUST 23, 2017

Walmart has been on something of an acquisition spree, recently acquiring trendy online fashion brands ModCloth and Bonobos – the retailer’s third and fourth ecommerce acquisitions in less than a year. On the home front, more than half of the consumers surveyed by Opinion Research Corp. Re-imagining Commerce.

Home Furnishings 56

Home Furnishings Channel Apparel Consumer 56

BigCommerce

APRIL 24, 2018

Get more flexibility and customization from your ecommerce platform. Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations. CaaS ecommerce platforms. Monolithic technology stacks were expensive and time consuming to maintain. And much more.

eCommerce Platforms 419

eCommerce Platforms Payment Services eCommerce Shipping Costs 419

BigCommerce

OCTOBER 26, 2017

The rate at which technology is enabling growth is creating new, innovative ways of connecting with consumers almost every day. But, while technology changes the channels and touchpoints that merchants and consumers connect in, the underlying foundations remain the same. TCO Calculator. Use the TCO calculator. .

Shipping Costs 272

Shipping Costs Merchant Services Payment Services Shipping 272