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What is Live Shopping: A Guide for Ecommerce Professionals

Ecommerce Platforms

As mentioned, some people call it live shopping; yet, we've also heard other phrases like live stream shopping, social shopping, and streamable shopping. It's usually completed through a social platform like Instagram, YouTube, or TikTok, but Amazon and other shopping platforms like Alibaba have offerings as well.

eCommerce 196
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Instagram Live Shopping: Everything You Need to Know

Ecommerce Platforms

Cue, live shopping – a phenomenon that's taken the eCommerce world by storm. For the uninitiated, live shopping is best described as social media joining forces with the home shopping network. This is where live shopping comes into play. Direct to Consumer Marketing: The Complete Guide.

Events 104
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What is Livestream Shopping?

Kissmetrics

They can focus on the specific needs of a handful of shoppers at a time, answering their questions and providing bespoke recommendations until browsers are ready to buy. On the other hand, e-commerce stores have a much broader reach than their brick-and-mortar peers. What Is Livestream Shopping?

eCommerce 285
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How to use Product Bundle Pricing to Increase Conversions and Make More Sales

Ecommerce Platforms

Imagine that you’re at home, shopping on Amazon, and looking for a general cleaner spray you can use for your kitchen. And the product bundle the website recommended to you simply offered more cleaning products. This is the “value meal” approach with which so many consumers are so familiar. Let’s take an example.

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How to use Product Bundle Pricing to Increase Conversions and Make More Sales

Ecommerce Platforms

Imagine that you’re at home, shopping on Amazon, and looking for a general cleaner spray you can use for your kitchen. And the product bundle the website recommended to you simply offered more cleaning products. This is the “value meal” approach with which so many consumers are so familiar. Let’s take an example.