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10 Simple Updates to Make to Your eCommerce Store for Increased Conversions

Optimizely

Given that this strategy is employed by some of the biggest retailers online (Amazon, eBay, Walmart), sellers should see this as one of the most basic elements of their on-site conversion optimization strategy. Shopping cart abandonment is a massive issue for eCommerce retailers, one that significantly impacts conversion rates.

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What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

The Entrepreneur.com encyclopedia defines a unique selling proposition as follows: The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition. But what does that mean? How will a unique selling proposition help your business? The answer is number two.

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Case Study: We Tested an eCommerce Trust Badge That Got More Checkout Conversions Than Norton and McAfee

Inflow Insights

While website security badges aren’t the only factor when it comes to trust, (or SEO, or sales) we have seen the conversion rate on our clients’ eCommerce websites improve when a trustmark is present through the customer’s journey on the site. Order fulfillment. Contact our conversion optimization team here.

eCommerce 104
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eCommerce Migration Checklist: How to Migrate Your Website Without Losing Organic Traffic

Inflow Insights

If you don’t know why you’re fulfilling a checkmark, you leave your site vulnerable to even bigger issues later on. Changing platforms also presents the risk of losing core functionality that your SEO (or your other digital marketing channels!) Is conversion optimization a consideration? are currently benefiting from.

SEO 108
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eCommerce Migration Checklist: How to Migrate Your Website Without Losing Your SEO

Inflow Insights

Most eCommerce migration checklists present a vague list of SEO factors to consider, without giving you a real, strategic workflow to follow that avoids those errors. Fulfilling this checkmark or that checkmark without knowing the strategy and reasoning behind those actions leaves your site vulnerable. are currently benefiting from.

SEO 123
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Shopify Plus vs Magento 2 Commerce (Magento Enterprise): Which Platform is Best for Your eCommerce Business?

Inflow Insights

Shopify Plus presents a similar solution that retains much of the core usability that people upgrading from Shopify to Plus are used to. Enable custom shipping and fulfillment solutions natively. Shopify Plus retains this principle, but adjusts them to enterprise-level needs by adding: More API integrations. Access to theme code.

Magento 148
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Advanced Tips to Master Every Type of Ecommerce Landing Page [+ 10X CRO]

BigCommerce

A hero image of a product in use, as presented by Soundwall product landing page. Instead, the role of the shop window is fulfilled by the homepage, and the “shelves” are your category pages. When they present the right products and content, category pages can persuade those prospects to stay on the site.

eCommerce 258