My Wife Quit Her Job
OCTOBER 2, 2018
Over the last decade of running this blog and teaching my online store course, I’ve noticed a disturbing trend among many ecommerce entrepreneurs. Now this trend is especially prevalent because 99% of online store owners do not have a programming background nor do they bother trying to learn the basics of how web technologies work.
Inflow Insights
OCTOBER 23, 2018
There aren’t many variables to the shopping cart and checkout process, and conversion optimization is all about making those few steps as frictionless as possible. Each year we complete an in-depth analysis of the features and technology of twenty best-in-class sites , including their shopping cart and checkout process.
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Optimizely
OCTOBER 29, 2020
Given that this strategy is employed by some of the biggest retailers online (Amazon, eBay, Walmart), sellers should see this as one of the most basic elements of their on-site conversion optimization strategy. Shopping cart abandonment is a massive issue for eCommerce retailers, one that significantly impacts conversion rates.
ROI Revolution
JULY 18, 2022
But without ecommerce conversion rate optimization (CRO) efforts, even the biggest boost in traffic from paid ads and SEO won’t touch your bottom line. To gain a deeper understanding of the current ecommerce landscape, we surveyed 170 digital marketing professionals about their top-of-mind trends, initiatives, and concerns for 2022.
ecomdash
AUGUST 7, 2018
They can be great motivators while keeping you up-to-date on new trends and innovations. Topics of past shows include building a store website, finding a niche, choosing a shopping cart , sourcing products, increasing traffic, sales conversion optimization, and automation. #6 It’s hard to know where to start.
Inflow Insights
SEPTEMBER 5, 2019
In this post, we will break down what a best-in-class eCommerce homepage looks like, according to our conversion optimization best practices research. Here’s what we found out about their homepages: Shop by Category on Mobile (not within the menu). 2017: 8 do it, 10 don’t = Emerging Trend (on mobile).
Inflow Insights
AUGUST 25, 2021
Shopping Cart Abandonment Rate : The percentage of checkouts that aren’t completed can help determine the reasons user sessions result in cart abandonment. Customer Acquisition Cost : Divide the total marketing and sales cost with the total number of conversions you got in a given time period.
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