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How to Make ‘Buy Online, Pick Up in Store’ (BOPUS) Work for Your Digital Brand

Kissmetrics

The BOPUS (Buy Online, Pick Up In-Store) has been attracting hype for both retailers and customers, and this trend is expected to stay. However, it requires synergy between online commerce channels and physical retail to succeed. BOPUS requires a physical store or pickup location where customers pick up their items. Train Staff.

eCommerce 282
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Oracle NetSuite Review: How to Build a Next-Gen Store in the Ecommerce Age

Ecommerce Platforms

Fashion shoppers at a Next-Gen store can try out outfits by standing in front of a VR smart mirror. NetSuite groups data sets into expandable interfaces known as “portlets”. Like KPIs, Metrics and Scorecards, revenue, customer data, or invoice-related data. Accounting. Order Management.

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What Do You Need to Know About the Shopify Amazon Integration?

Ecommerce Platforms

As you probably know, Shopify is a cloud-based, multi-channel commerce platform designed to help businesses create and manage their online store and e-commerce operations. Improved data management: Integrating Amazon and Shopify centralize your sales and customer data, making informed business decisions easier.

Shopify 104
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5 Ecommerce Marketing Tips to Boost Sales

Omnisend

From the more technical, website-related fixes to marketing automation tactics and good old-fashioned customer support, these tips are not only a breeze to get up-and-running but they’ll begin to reap immediate results, too. Type of Automation Conversion Rate Lift Over Campaigns Abandoned Cart 42.64% 456.63% Omnisend customer data.

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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

The beating heart of any good customer lifecycle marketing strategy is efficient and effective customer lifecycle marketing software. Without it, you’ll have to reach out to customers the old-fashioned way. As it turns out, this is not one of those times that ‘the old-fashioned way’ is a good thing.

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6 Strategies for Collecting Customer Data for Early Personalization

Sailthru

In many cases, poor customer data management will be the catalyst. We all know that customer data is crucial for personalization, especially in the earliest stages of the customer journey as you’re still establishing that relationship. Raise does this well, using a long-term multi-channel approach.

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6 Mobile Ecommerce Trends to Drive Sales

SellBrite

All the more difficult, too, considering all the ways in which the ecommerce customer base is changing. Standing out in ecommerce now involves recognizing that, nowadays, buyers are more multi-faceted than ever – they care about social values that their favorite brands do (or don’t) espouse.