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Digital Transformation Propels Burton’s Omnichannel Growth Plans

Retail TouchPoints

Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. We think this tool is empowering and really exciting, not only for the Guides, but also for the customers.”.

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Why Two Cannabis Retailers are High on In-Store Tech and Innovative Design

Retail TouchPoints

This technology is useful in cities and states that don’t allow customers to see the product.” As cannabis brands like Cookies and Dr. Greenthumb’s try to up their “retail cred,” they are focusing on omnichannel storytelling and high-touch service. Using Analytics and Customer Data to Localize and Personalize Cannabis Retailing.

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eCommerce POS Integration: One System for Online and Offline Sales

Korona

Bridging the gap between offline and online shopping has emerged as one of the first steps to omnichannel success. By integrating your eCommerce and point of sale system, you can extend your website’s existing functionality and attract a broader audience to your brand. Improve the customer shopping experience.

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A Guide to Omnichannel Commerce for International Expansion

ESW

To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Because customers demand it. Eva Ponce , the director of the MIT Omnichannel Distribution Strategies Lab at the MIT Center for Transportation & Logistics.

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How to get repeat customers: Proven strategies for success

Omnisend

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

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The Latest Digital Marketing Trends in Retail Industry That Drive Sales and Engage Shoppers

RETAIL MANAGEMENT SOFTWARE

Since the pandemic, many retailers have adopted new technologies to communicate with customers through new channels, offer new delivery and pickup options, and highlight free cancellation policies or automated refund systems to give your customers an added sense of security. First-Party Data Marketing Is The New Norm.

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

   Consider these scalability factors when choosing an ecommerce platform: Omnichannel compatibility —As ecommerce stores scale, new sales channels emerge. Shopify Plus and POS are great options for omnichannel commerce.  Omnichannel commerce is a strategy to reach customers across different platforms.