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Generation Z: Between the Worlds of Digital and Analog

Retail TouchPoints

One-third are inspired by social media before buying that new sweater, electronic gizmo or video game, according to the PwC study Gen Z is Talking. Consequently, this is a medium that retailers must seriously consider in order to reach the customers of the future. Payments play a key role. Are you Listening?

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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

This article delves into the evolving threat landscape, examining the impact of these disruptions on retail operations and exploring proactive measures for safeguarding businesses, customer data and reputations. A study by IBM Security found that the average cost of a data breach in 2023 was $4.24

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How Enterprise Modernization and Artificial Intelligence are Charting a New Course for the Consumer Industry

Retail TouchPoints

They strive to create seamless, personalized customer experiences to continue to attract discerning consumers and build efficient supply chains, yet they often encounter barriers presented by fragmented technology infrastructure, which hinders scalability without disruption.

Consumer 244
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eCommerce Fraud 101: A Guide to the Risks Facing DTC Brands

ESW

The 2018 True Cost of Fraud Study by LexisNexis found that retail fraud attempts had increased by almost one-third over the course of a year. Another study by Juniper Research estimates online merchants will lose more than $25 billion to fraud in 2024, up from $17 billion in 2020. There’s no getting away from fraud, either.

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Maximizing Repeat Buyers on Amazon: Strategies for eCommerce Success

Algopix

This comprehensive guide will explore proven techniques to maximize repeat purchases and cultivate customer loyalty on Amazon. Harnessing the Power of Repeat Purchases The value of repeat customers to an eCommerce business cannot be overstated. According to a study by Deloitte, repeat buyers spend 67% more than new customers.

eCommerce 110
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Omnichannel Retail Strategies Explained & Simplified

UpSellIt

Data and Insights: Omnichannel retailing leverages customer data and insights to deliver personalized experiences, whereas multichannel retailing tends to analyze separately. Data-Driven Personalization and Targeted Marketing Leverage the data you collect across all channels to personalize your marketing efforts.

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Why Personalization in Ecommerce Matters

Kibo

Personalized shopping technology enables retailers to provide individualized experiences to shoppers across digital shopping channels by leveraging past shopping, behavioral and other data to dynamically display or deliver personalized content during a user’s digital shopping journey. . Improved Customer Engagement and Loyalty.