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The Complete Guide to Client Onboarding and Retention

Kissmetrics

Customer retention isn’t just another vanity metric. The longer a customer stays with your business, the more revenue they generate. In financial services, a 5 percent increase in retention results in a 25 percent increase in profits. How Ongoing Services Improves Client Retention.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

B2B 146
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Sellerboard Review: Everything You Need to Know About This Amazon Analytics Tool

Ecommerce Platforms

Let’s take a look: A Live Dashboard From your live Sellerboard dashboard, you can see all your Amazon fees, such as FBA (fulfilled by Amazon) charges, commissions, pay-per-click (PPC) spends, promotion costs, return costs, and more. The LTV (Lifetime Value) Dashboard You can view the lifetime value of your customers.

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Intro to Neuromarketing: 5 Psychological Tactics to Boost Sales

Kissmetrics

The brain is designed to process information in specific ways, and it will react accordingly to certain triggers. Here are a few of the ones I recommend the most. If you make a promise of information, you need to deliver on that promise. One way to boost sales is through customer retention. I would feel misled.

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59 Productivity Hacks for Online Small Business Owners

BigCommerce

Need some simple graphic design help for a logo, PPC banner or social media ad? There’s a lot of information out there concerning small businesses and ecommerce, and it can be difficult to keep track of it all. So, I went out to the ecommerce experts and influencers and asked them: what blogs and publications do you recommend?

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How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

A prospect could ultimately be in this stage for a while, so the focus should be on creating valuable, informative, and reliable content such as case studies, video tutorials, and downloads. Consider using PPC ads to increase traffic in the first instance. Optimize your content for SEO so it ranks high in the search engine results.

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Customer Lifecycle Stages: How to Engage with Customers at Each Step

Omnisend

The moment a customer hears about your brand or store, the awareness stage begins. It can start through word-of-mouth recommendation, spotting you via social media, or seeing your marketing efforts. There are many ways a potential-customer can become aware of you, so there’s no sure-fire way of fully preparing for it.