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16 ways to improve Average Order Value during the holidays

lateshipment

Increasing the average order value directly boosts your store’s revenue, increases customer loyalty , and retention and reduces churn rate. How Does Average Order Value Influence Customer retention? Add gifting options Customers are shopping at your site often looking to buy gifts for their loved ones.

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Automated Workflows: Attract, Engage & Delight Your Audience

Groove

If you're not using an automated workflow to streamline your marketing efforts, continue reading to discover how eCommerce automation can be used to attract, engage and delight customers at any stage of the buyer's journey. Customize, automate, schedule and compose messages to as large or as small of a group as you'd like.

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How to get repeat customers: Proven strategies for success

Omnisend

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Returning customers also benefit your reputation, strengthening your market position.

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4 Ways to Encourage a Repeat Purchase in Ecommerce

Optimizely

Then, finally, you get a new customer over the finish line to buy your product or service. Phew, you think, that time and marketing budget we used paid off! Getting your customers to make that second purchase is crucial. Make sure to keep the action you want them to take easy and relevant, instead of spamming your customers.

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Marijuana Customer Loyalty Programs: Embraced by Users, Profitable and Compliant for Retailers

Retail TouchPoints

Most traditional forms of marketing, and even social media marketing, are prohibited or severely limited. For example, California, Connecticut, and New Jersey — a recent entrant into the ‘fully legal’ category — all differ in their related advertising and marketing laws. This also varies from state to state.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

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10 ecommerce metrics & KPIs you must measure in 2022

Omnisend

Metrics and KPIs play a crucial role in any ecommerce marketing strategy. Some marketers use the terms ecommerce metrics and KPIs interchangeably, but they are not exactly the same. This can include your email open rate, shopping cart abandonment, and various automations. Email marketing-related ecommerce metrics.

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