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UK Shoppers Fight Back Against Online Retailers Who Fail to Deliver

PFS

But are online retailers achieving this for their customers? A new white paper from PFS, titled ‘ Are online retailers delivering for customers? ’, highlights the areas where retailers aren’t meeting customer expectations and what shoppers expect them to be doing more of to improve the online shopping experience.

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The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. Retailers have to earnestly find new ways to engage visitors using the data they have and reduce their reliance on third-party data.

Marketing 169
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The 3 Phases of a Winning Marketplace Strategy for Brands

ChannelAdvisor

Price and promotions to understand the pricing dynamics within your online retailer network. Search and digital shelf to ensure customers find your products anywhere they’re on sale. Get more tips for winning in the marketplace by downloading our white paper, The Three Phases of Winning Marketplace Strategy for Brands. .

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The 3 Phases of a Winning Marketplace Strategy for Brands

ChannelAdvisor

Price and promotions to understand the pricing dynamics within your online retailer network. Search and digital shelf to ensure customers find your products anywhere they’re on sale. Get more tips for winning in the marketplace by downloading our white paper, The Three Phases of Winning Marketplace Strategy for Brands. .

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3 Conversion Tactics to Optimize Checkout on Your Ecommerce Site

ROI Revolution

For online retailers, there is nothing more discouraging than working to drive prospects to your site, just to see those efforts wasted by poor conversion tactics. This is why any successful online business is constantly testing to find new ways to optimize their site and overall customer experience. Still Need Help?

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10 Ways Alcohol Brands Can Play Online

Profitero

The key question becomes: What can alcohol brands do to influence shopper behavior and engage with online retailers and technology platforms? We outline the 10 ways alcohol brands can maximize eCommerce sales, taken from Profitero’s new white paper: How Alcohol Brands Can Tap the eCommerce Opportunity.

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From Retail to e-Tail: How to Launch an Ecommerce Website for Your Brick-and-Mortar

BigCommerce

In this guide, we’ll look at each of these parts in detail, and you’ll learn how to transform your existing physical store into an online shop—all while exploring various marketing strategies that keep customers coming back again and again. Determine your primary customers. How will they find your website?