Inflow Insights

JANUARY 15, 2020

Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Bounce Rate and Cart Abandonment. eCommerce PPC Metrics.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: Though, you may scale ads on one channel more than the other. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Ecommerce Platforms

MARCH 26, 2020

It’s definitely one of the most scalable store building solutions on the market. For instance, paying for a higher package could allow you to access things like multi-channel integration. This means that you can sell on other channels besides your website, like Facebook and Instagram.

Shipping Costs 228

Shipping Costs Payment Services Merchant Services Payments 228

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Here’s my definition: Automating marketing processes that otherwise are tedious and take up too much time. It’s pretty much exactly what it sounds like, but I know most people love specific definitions. Shopping Cart Abandonment Emails Automation.

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

Optimizely

JUNE 28, 2018

But whether you’re new to ecommerce, or just strapped for time, it’s important to keep track of all the latest technologies and terms everyone’s talking about, from search engine optimization to PPC to AdWords. In the changing world of online business, these definitions are constantly taking on new meanings. Click To Tweet.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

SellBrite

DECEMBER 9, 2020

Google Shopping Actions: Google’s very own marketplace shopping experience, Shopping Actions is similar to Amazon or eBay, meaning a shopper will find your product, “add to cart” using a universal Google shopping cart, and complete their checkout process directly on Google.

Merchant Services 148

Merchant Services Shipping Costs Article Information 148

eCommerceFuel

JANUARY 5, 2018

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. A Look At ROI Across All Channels. But when you compare it to things like e-mail, PPC on Google, Facebook Ads, things like that, how does the ROI look when you’re looking at direct mail?

Marketing 37

Marketing eCommerce WooCommerce Apparel 37