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Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

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Starting a Side Hustle in Ecommerce

Omnisend

Depending on the nature of your business, you can use several digital advertising strategies like content marketing, social media advertising, and search engine marketing. The best part is much of this is automatable—from subscriber targeting to email send-outs—using the right ecommerce marketing software.

eCommerce 148
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How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands

BigCommerce

Not only can a CRM act as a virtual Rolodex, it’ll also keep every email, call, and social media interaction in one place so you can see at a glance your previous communication with a reporter or publication. Three of the The Next Web’s top five posts from the past half year are about social media.

eCommerce 340
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The Importance of Mapping the Customer Journey in Ecommerce

Optimizely

Whether they’ve come across one of your tweets or are just leisurely browsing your ecommerce website, shoppers should have a basic understanding of what you do and sell at this point. Does your message stand out in a noisy ecommerce market? But as always in ecommerce marketing, there’s still work to be done.

eCommerce 252
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How to Sell Digital Products & Downloads: The Complete Guide

eCommerce CEO

If you find product/market fit – you’ll be able to sell digital and physical products. Kunle Campbell is a specialist e-commerce marketing consultant for mid-tier online retailers. Check out his blog, 2x eCommerce and his ecommerce course. Follow 2X Media On Twitter. Other online ads.

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